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Lauren Croteau

Creative Director / Writer

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T.Rowe Price | Beautiful Adjustments

What do acrobats have to do with active management? More than you might think, actually. We used a world-renowned aerial circus troupe to convey the careful, deliberate approach T.Rowe Price investment managers take to delivering long-term results for their clients, proving that even the smallest adjustments can have the most beautiful results. And beautiful they were — the work and supporting sales kit collateral increased fund flows by 200%.

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